Advertising Agency: Åkestam Holst, Stockholm, Sweden
Creative Director: Andreas Ullenius
Art Director: Lars Holthe
Copywriter: Hanna Björk
Web production: From Stockholm With Love
Published: November 2010
Advertising Agency: Åkestam Holst, Stockholm, Sweden
Creative Director: Andreas Ullenius
Art Director: Lars Holthe
Copywriter: Hanna Björk
Web production: From Stockholm With Love
Published: November 2010
To promote a million seat fare sale, Scandinavian Airlines ran a competition on Facebook where SAS fans could grab a free trip. You made your profile pic into the custom made Up For Grabs image and simply posted a matching image where you grab the trip on the SAS Facebook wall. Advertising Agency: CP+B, Europe
World Chief Creative Officer: Rob Reilly
Chief Creative Officer: Jeff Benjamin
Creative Directors: Jonas Wittenmark, Tobias Carlson
Art Director: Jonas Wittenmark
Copywriter: Tobias Carlson
Designers: Jonas Hult, Jörgen Bengtsson, Malin Ekman
Designer / Motion Designer: Anders Svensson
Interactive Developer: Patrick Chan
Account Director: Robert Waern
Content Supervisor: Axel Widen
Producer: Michaela Winckler
Advertising Agency: Saatchi & Saatchi, Stockholm, Sweden
Creative Director: Adam Kerj
Art Director: Lisa Engardt
Copywriter: Amalia Pitsiava
Planner: Per Jaldeborg
Account Managers: Marie Nodbrink, Ebba Jandér
Account Director: Tom Hedström
Advertising Assistant: Afshin Moeini
Production Company: Dallas STHLM
BRIEF: communicate that Centrepoint, a charity for young homeless people, sells virtual gifts i.e. you can buy a meal or a bed for the night for a young homeless person in the name of somebody else.
They wanted to create something for their Christmas drive that could last longer than that.This is the result.
Congrats guys!
